OK, we held our virtual event. Now what?
Once we’ve played the role of writer, editor, producer and promoter….to get our virtual spring event accomplished, what comes next?
For my client, this year’s virtual event required five separate shoots in order to tell the story we wanted to convey. This compares to one or two photoshoots for our past in-person events. With all the expenses, time, and effort invested we looked for ways to leverage our work after the virtual event was held. Here are some things we did: